Bloom by Paw Gissel

Bloom by Paw Gissel

What began as a way to document coffee sourcing gradually evolved into a broader exploration of everyday life across coffee-growing regions in Africa, Central America, and South America. Bloom documents a journey shaped by people, craft, and community.

About Paw Gissel

Paw Gissel is an artist based between Copenhagen and New York, working across photography, sculpture, and cultural documentation.

His practice moves between documentary observation and a refined visual language, shaped by long-term engagement with people and places.

The foundation of Bloom is closely tied to Paw Gissel’s long-standing relationship with La Cabra.

More than fifteen years ago, he joined a small café in Aarhus as a partner, initially to document the sourcing journey.

Over time, this connection became a point of departure for a much broader exploration. Travel across the coffee belt through Africa, Central America, and South America, opened up a deeper engagement with culture, craftsmanship, people, and place.